Commercial Project: Pop-up brand experience
Project Brief
To develop an initial concept for a pop-up brand experience, inspired by BoxPark-style modular container spaces. The project will focus on creating an engaging experience for a #MadeInYorkshire brand, designed to appeal to university students, and tailored to the site of Market Place, Huddersfield.
Photoshop
3D Modelling
Adobe Aero
Final Experience
Entrance + Exit
The entrance of the pop-up store is designed to spark curiosity while serving as a welcoming space where customers can purchase products and receive personalized advice to find the perfect products for their needs.
Middle
Middle
The middle of the pop-up store features dedicated areas that demonstrate the steps involved in creating the skincare products and the natural ingredients used. These spaces provide users with an opportunity to deepen their understanding of natural skincare and its benefits for health and well-being.
End
The final area of the pop-up store features a display of the finished skincare products alongside a "try-me" station, complete with a sink area where users can test the final products before making a purchase.
Journey through wonderland
Introduces a journey through wonder and fantasy to grow knowledge of the natural skincare brand Annwyn Botanicals. This immersive design engages the senses through experiences of how the products are made and what ingredients are used, whilst also using organic shapes and natural forms to create a connection to nature. This design allows a sense of escape from the stress of university and a space that promotes relaxation and nourishing of the skin, body and mind.
Development
DISCLAIMER: The images used for concept inspiration are for reference purposes only and are not owned by Marrochia Interiors.
Chosen #MadeInYorkshire Brand: Annwyn Botanicals
Brand Identity
Annwyn Botanicals founded in 2014 is a natural plant-based skincare brand that uses raw and pure botanical ingredients as well as essential oils and herbs. Their mission is to reconnect people to the natural world and to raise awareness of the ingredients we ‘feed’ our skin.
Brand Values
Use pure and natural botanical ingredients
Bottles are made from recycled sugar cane and are themselves recyclable.
Ethical sourcing or raw ingredients and no animal testing.
‘ANNWYN’